The London EDITION

Old and New Come Together

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‍Nestled in London’s Fitzrovia neighborhood, The London EDITION reimagines the historic Berners Hotel through a dialogue between heritage and modernity, where Edwardian architecture meets the brand’s refined minimalism to create a quiet tension between tradition and contemporary design.

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The result recalls the character of an English manor, reinterpreted with the ease and restraint of a modern gentleman’s club.

Defining The Times

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True to EDITION’s core values and Ian Schrager’s Zeitgeist-driven vision of capturing the era's spirit, the lobby bar forms the social heart of the hotel. Its design merges modern elements, such as a blackened steel bar, with the building’s historic character, highlighted by an intricate coffered ceiling and marble columns.

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An open floor plan encourages flow and connection, while lounge seating and a central fireplace create an atmosphere that invites guests to linger.

Artistic Intention

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Art defines the atmosphere of the hotel, linking contemporary expression with historic character. In Berners Tavern, framed works fill the walls in a striking mix of modern art and classical composition, anchored by a polished Ingo Maurer egg suspended from the lobby ceiling.

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Throughout the suites, pieces by Henrik Kerstens and furnishings by Christian Liaigre introduce moments of contrast, where playful form and material restraint meet in effortless balance.

Room for Respite

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‍The rooms offer a quiet retreat from the energy of the public spaces, defined by a balance of simplicity and warmth. Core elements such as bathroom fixtures and desks are offset by a nod to George Smith’s English style in wingback and tufted seating, while walnut wall panels and white oak floors introduce a sense of material richness. Bathrooms lined in white mosaic and polished fittings extend this calm sensibility, softening the pared-back style.